The Front Door · Series A
Five dead leads
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Five enquiries arrive overnight. By the end of a busy consulting day, nobody has called them back.
Dr Pouria Moradi walks through how good enquiries go cold without anyone doing anything wrong. The receptionist calls at nine, then ten, then moves on. The patient was dropping the children at school and would gladly have taken a call between eleven and two. Nobody asked.
Worth watching if your team calls back when it can, rather than when patients would prefer.
A 30-minute conversation with a founder about unfinished enquiries, preferred contact times and how follow-up is remembered in your practice today.